eSports
Since 2016 my professional focus was on hard core PC gaming experiences and eSports fundamentals:
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Personally mastering main games for hundreds of hours:
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Designing eco-system products for gamers, streamers and developers:
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Working with popular game publishers, industry leaders and pro eSports teams
Gaming is my true passion, and making gaming experiences is what I do for living.
Overwolf (2016-2020)
As a senior PM at Overwolf, I encountered many eSports needs and opportunities - innovative overlay technology, publishers relationships, PC gaming apps, streamers, monetization models, B2B, B2C, advertising, gaming content and more.
I had the privilege to lead dozens of operations, projects and products to success.
The responsibility* varied between complete life cycles (ideation to delivery) to UX reports and consultations, depending on the need.
*Due to privacy and NDAs, specific project details and my exact responsibility remains confidential.
Yuval is a product pro. He brings the unique ability to build a creative, comprehensive solution to a customer need, and to see it through from ideation to commercialization. Yuval has deep UX understanding, and he's one of the best product professionals I worked with"
Uri Marchand,
CEO at Overwolf
Yuval, Senior PM Interview (Geektime, 2019)
Case Study - Herowatch, PC app for Overwatch (Medium, 2018)
Is eSports a real sport? (Ynet, 2018)
First Time User Experience Best Practices for PC gaming apps (Medium, 2017)
Facecheck (LoL)
The Need:
Only experienced gamers can understand and benefit from existing LoL apps and sites that mostly present “raw” and undigested tables of stats.
The Solution:
The new generation of LoL apps replacing the stats with a higher level of processed information - conclusions, advice and action items.
Herowatch (Overwatch)
The Opportunity:
Hot game, new heroes, and no apps with stats, team comps and play-style tips.
The Solution:
Creating the first ever app for Overwatch based on my vast experience in gaming apps.
Fortnite Tracker (Fortnite)
The Need:
Making player stats available during the match together with a major industry website of performance tracking.
The Solution:
In-game overlay displaying the same stats players are used to, alongside engaging features (comparing to pros, challenges) and new branding.
Arena Tutor (MTGA)
The Opportunity:
As the new online version of the successful cards game is launched, a new market created.
The Solution:
A one stop shop for the MTGA player needs - deck tracking, deck statistics, drafting advice and more.
WolfTrainer (LoL)
The Need:
Pro teams need pro tools to excel. A new business vertical.
The Solution:
A cloud based multi channel video recorder for professional matches and practices debriefing, with a freemium version for all gamers.
TeamSpeaks EZ (Lol)
The Need:
LoL has no voice chat, and TeamSpeak is a major industry player to support this need externally.
The Solution:
TeamSpeak servers based voice chat rooms for LoL players in a single click, for free!
PUBG Reload
(PUBG)
Yuval Gelbard, FunkyVibe 2012
